The Number 7 May Not Be Good for Some Phone Makers

Posted by on Sep 28, 2016 in Blog |

Product model numbers make or break the product. You can notice the top mobile phones descriptive mobile model number. Sony has the Experia Z5; HTC has the HTC 10 and LG has the LG G5. Model numbers make the smartphone distinctive. The iPhone uses the ascending model for naming its phone model. After the iPhone 6, the iPhone 7 will follow. What is with the number 7? It may work magic for some and signify failure for some.

What’s with the Number 7?

Those who are into numerology or some lucky number thing, believe that 7 is a good number. Some say it is the number of completion. That may be the reason why the Samsung S7 made it to the top of the smartphone list for 2016. Reviews say it is the best smartphone ever designed. Other phone makers may follow suit with their own lucky number phone model. Maybe some phones should be called 77 or 777, who knows? The number 7 is three places to the top. It may be one reason why it is a lucky model number for some. Some things remain to be seen, though.

htc-878840__180Will the Number 7 do it for the iPhone?

Apple is coming up with the iPhone 7. Will the number 7 do it for the iPhone this time? Many believe it will. The latest figures available tell us that you can no longer buy an iPhone during the date of release. The reason is that all the iPhone 7s that came out of the factory are already pre-ordered. Let us just hope that when the phone is in the hands of the user, nothing untoward will happen.

It is tragic and sad, but the Samsung Note 7 did not fare well. Analysts believe that in the rust to come up with the Note 7 before the release of the iPhone 7, the management of Samsung may have overlooked certain key issues in the manufacturing process and the parts selection. The problem is rather unusual for a well-designed piece of smartphone. The battery problem of overheating, catching fire and exploding is unheard of. It is not revealed but the battery supplier for the S7 may not be the same supplier for the Note 7, sources say.

apple-1125135__180With millions of smartphones in the process of recall, the iPhone 7 may yet rejoice in this development. But then, there is still something to beware. What if, the new iPhone will have the same or a similar problem? Many believe it will never happen. There have been problems with some batches of the iPhone but it was never on a massive scale that a recall was necessary.

Will the number 7 do it for the iPhone? The figures say for itself that it may do just fine. The bigger screen of the iPhone 7 is just the one the phone market is wanting. The bigger screen phones or tablets are in vogue. If the reviews turn out to be good, this phone model may yet give a push to the iPhone and iOS.

Read More

Why Mobile Phone Brands Matter

Posted by on Sep 28, 2016 in Blog |

What is the difference between a known brand and a new, relatively unknown phone brand? What if they have practically the same features compared side by side? The difference is a simple business principle called perception. Known brands protect their name while unknown brands may not care that much.

Make a Selection

Before you decide on buying your next mobile or smartphone, make a selection. It may include the brand, the specs, and the price. Different people have different preferences. Europeans may opt for an American brand like the iPhone and vice versa. Chinese users may opt for European brands like Nokia. It is a personal thing. You may also want to consider the replacement policy and the aftermarket support. Even with strict manufacturing standards, a defective unit pops up among a batch of excellently manufactured handsets. Aftermarket support may include replacement batteries, chargers, and accessories. You don’t want an unusable phone all of a sudden if your battery gets busted, and there is no replacement.

gs53c70s0aRead Product Reviews

For new products, product reviews can be your best source of information. Be careful though because not all product reviews tell you the truth. A blog describing the pros and cons can be better. For instance, when Samsung launched the Galaxy S7, the reviews were good. The blogs confirmed the phone as one of the best and users also confirmed it. Product reviews also depend on how you use your phone and what applications you frequently use. Phones made in China have good reviews. One example is Xiaomi. It has even gained a nickname, the Apple of China.

Try the sample Phone at the Dealer

Most phone dealers have a sample phone that you can fidget with. If you have a known brand like an iPhone and an unknown brand like Kata on display, you can try it out. You can check on the appearance, the materials used and the size and weight. You can then see how the response is as you slide your fingers on the screen. You can also check the specs and the price. Cheaper phones usually have lower features. The most common thing to watch is the on-board memory and the storage capacity. The camera resolution is another factor to watch.

xiaomi-jpegMake your Buying Decision

Price may not be a major factor in your buying decision. Phone maker Xiaomi has a flagship phone that is as expensive as a Sony Xperia. HTC also has a flagship phone that can compete in price with the Samsung S7. In this respect, phone brands will matter. Although you may have observed that even the iPhone introduced a model that did not sell, phone makers always seek to protect their brand but make a comeback.

Phone brands matter: An unknown brand does not have a market share to protect. Hence, it can make experiments in the smart phone market. It does not happen with the top five brands. They have a market share to protect. Phone makers know that it is hard to get a market share, but it is so easy to lose it with a bad product.

Read More